Livestreaming

Livestreaming Strategy & Production

Since 2016 Taste Media Group has been handling livestreaming for clients at conferences and events. Livestreaming events/conferences are a branded experience and will allow for engagement into the future. Social media platforms such as Facebook, YouTube, LinkedIn, and Twitter have made it possible for frictionless viewing experiences. Any questions please contact me at thatcher@tastemediagroup.com or 312.523.5408.

Event Coverage

  • Keynotes
  • Product
  • Demos
  • CEO Chats

Key Points

  • Strategy
  • Content
  • Production
  • Execution

Impact of Event

  • Enhance & maximize direct communication with community.
  • Provide direct & informative content to audience online.

Livestreaming Portfolio

Strategy

  • Select desired platform (Social or Internal).
  • Awareness via digital channels.
  • Identify potential participants.
  • Select date of production.

Content

  • Establish program for the day.
  • Identify potential sponsors (if applicable).
  • Collect any assets

Production

  • TMG would arrive the day before.
  • Identify timeframe for program.

What
Livestreaming is

  • A branded content opportunity.
  • Opportunity to reinforce associations position as a leader in their profession.
  • Opportunity to provide thought leadership.
  • Promote future events or other initiatives.

What
Livestreaming is Not

  • Replacing an event.
  • Replacing a conference call.
  • Replacing the scope of a show.
  • Only sales related content.

LET’S TALK

We’re always available to discuss your next project and provide you with examples that suit your industry.